Google Ads
CandyCo
Drive high-quality traffic and increase Return on Ad Spend (ROAS) through optimised Google Search & Shopping campaigns.
Ecommerce - Search & Shopping
Results & insights
Focused on refining Search & Shopping campaigns, improving ROAS, engagement, and conversion rates.
ROAS
5-6 to 1
Engagement Rate
Surpassed 90%, indicating strong user interest and engagement.
Purchase Conversion Rate
Maintained a high 4% conversion rate, driving high volume sales.
Hurdles we triumphed over!
Challenge 01
Giving Visibility and Budget to Other Products
With hundreds of products and variants under one Shopping campaign, some items weren’t getting the visibility they needed. To solve this, we split out products based on client feedback, prioritising products they wanted to highlight or move stock for. We also performed keyword research to ensure there was sufficient volume to support these adjustments, allowing us to give more focused attention to the right products.
Challenge 02
We believe that while achieving great results is key to your business growth, fostering a strong, transparent relationship with our clients is just as important. We ensure that you’re always up to date on your account's performance, with clear explanations of the results each month, and an outline of what to expect moving forward.
We have worked with Josh in the past for our digital marketing, being pleased with his performance in the past, we joined him on his journey starting his own business, like ourselves and as expected, is performing well above and beyond our expectations. We will continue to work with Bump for our marketing as we are more than pleased with the time, effort and knowledge put into their work!
Thanks again
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Frequently asked questions
What types of businesses are a good fit for Google Ads?
Google Ads can be effective for businesses of all sizes and industries, from small local shops to large multinational corporations. However, businesses that offer products or services with high search volume and competition, such as technology, finance, and e-commerce, may benefit the most from Google Ads.
What are the benefits of working with a Google Ads agency?
A Google Ads agency can help you save time, money, and effort by handling the creation, management, and optimisation of your campaigns. They can provide expert guidance on strategy, targeting, and budget allocation, and use data to make data-driven decisions to maximise results.
How often will I receive reports on my campaign's performance?
We provide regular reports on your campaign's performance, typically on a monthly basis. These reports include key metrics and insights, along with recommendations for improving results.
How often do you make adjustments to campaigns, and why?
We make adjustments to campaigns regularly based on data and performance metrics. This helps us optimise campaigns for better results and stay ahead of changes in the market, competition, and search algorithms.
How do you handle changes to our website or business offerings that impact our Google Ads campaigns?
We work closely with our clients to ensure that our campaigns align with changes to their website or business offerings. We regularly review and adjust our campaigns based on changes to landing pages, products or services, and other relevant factors.
Request A Free Google Ads Audit
Discover missed opportunities and optimise your ad spend with our expert Google Ads audit. We’ll analyse your campaigns, identify areas for improvement, and provide actionable insights to help your business grow. No cost, no obligation—just results.
Ready to bump up your growth?
Get in touch.
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